Media analyses

Media analyses will help you effectively monitor how your company is communicated in the media.

We make media analyses on a daily, weekly, or monthly basis, most often in their combination. In case of interest it is possible to draw up one off analyses of a concrete event.

Media publicity analyses track:

keynote topics and reasons for media attention to a client
degree of positive and negative coverage - qualitative analysis
summaries of articles, media, and reporters who participated in publicity in relation to a whole branch or to competitors -- quantitative analysis
evaluation of media strength of individual communicators
mutual relations between individual media and communicators